Large size fashion shoes for women and girls

Saturday, May 8, 2010

Reverse discrimination

I had a thought just the other day. (Yes, it's been known to happen from time to time) The shop opened for the first time just a few days ago and even at this early stage, the response has been very encouraging. At this stage, the shoe range goes up to size 13 and down to an 8 as the main premise behind Glamazon is beautiful shoes for bigger feet. After years of feeling 'freakish' with my size 11s and basically avoiding the vast majority of the mainstream shoe shops, I wanted to create a place where bigger and/or taller women could feel normal. A place where they could ask for a size 10+ shoe with confidence and not in a murmur so as not to be overheard and have their feet gawked at by total strangers.

Well, it seems that the pendulum has now swung the other way. In my first few days of opening, I've already had to disappoint a few prospective customers by letting them know that our sizes start from an 8 and that we could not accommodate their size 6 or 7 feet at this stage.

It seems now that the shoe really is on the other foot and it feels very, very strange. I think I may have created an alternate reality!

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