Work and passion

For the first time in my life, I truly, madly, deeply love what I do. (The only way I could love it more is to be able to draw a wage but hopefully that will come in time!). I can honestly say that working in this particular market supplying beautiful shoes for bigger feet is a real passion for me. Sure, there are tough days where I have to dig deep, particularly being self-employed as well as in the start-up phase. On the other hand, no matter what your job – corporate, self-employed, stay at home mum/dad, you’re going to have those days. What helps me to keep going? In addition to my belief in the Glamazon Shoes concept, my biggest thrill is connecting with the people that walk through the door, whether they buy or not. In fact, buying is almost secondary sometimes. To quote the Pantene ad, “it won’t happen overnight but it will happen”. In this day and age of self-service and shopping in vast, impersonal chain stores, providing a personalized service where you can get to talk to and know your customer can be a real throwback to the ‘good old days’. A customer may not buy that day but make the connection, understand what they want, and there’s a good chance that they’ll be back again. And again. And in the meantime, I have a great time connecting with many of them.

Special mention to some lovely customers all the way from Shepparton – Sarah & Melissa, in town to shop for Melissa’s bridesmaids’ shoes. Absolutely delightful trio (with mum in tow) who ended up with 3 pairs of the same shoe style in sizes 8.5, 11 and 13. Yes, it’s great to make sales from a retail and business perspective but this was eclipsed by the immense satisfaction of being able to fit all the girls, particularly those who upon entering the shop declared what an ordeal it was to shop for shoes as she rarely managed to find ones that fit (Hi Sarah!).